Our well-loved, full coverage liquid foundation now includes an eco-approved, biodegradable silicone alternative! Pure Anada’s brand philosophy is to avoid silicones in favor of nourishing, botanical oils, butters and waxes.

Traditional cosmetics use none of these beneficial natural ingredients, but instead opt for a silicone base which is essentially like spreading a layer of plastic on your skin! With this new technology, we can now tap into the luxurious feel and enhanced spreadability of silicone, without the negative impact on your skin or the environment.

Argan Oil - To alleviate and soften dry skin with essential fatty acids.

Seabuckthorn Oil - Rich in essential fatty acids and antioxidants such as Vitamin A, C, E and beta carotene to promote skin hydration, elasticity and cell regeneration.

Coconut Oil - Contains saturated fat and vitamin E to repair skin’s connective tissue, and Capric/Caprylic/Lauric Acid for antibacterial and anti-fungal protection.

Dewy, cream-to-powder finish. For a smooth, air-brushed effect, apply with a flat top foundation brush. Dispense a small amount onto the head of the brush and apply in a swirling, stippling motion. For less coverage, you may mix the foundation with your favourite moisturizer.

All skin types · Medium to full coverage